LUHUKAY, Marsefio. From Theory to Engagement : Reconceptualizing Public Relations in the Digital Communication Era. Journal of Content and Engagement, [S. l.], v. 4, n. 1, p. 70–85, 2026. DOI: 10.9744/joce.4.1.70-85. Disponível em: https://joce.petra.ac.id/index.php/joce/article/view/86. Acesso em: 7 jun. 2026.